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Pooh, bees, hive and honey 0

Hiring Independent Advertising Specialists: Skip the Hive & Go Straight to the Honey!

Starting this article, I wanted to begin by saying that “specialised, experienced advertising/content consultants are the future”. But, in truth, we’re already the solution, right

October 31, 2017 opinion, work, writing
Screen Shot 2017-10-31 at 4.51.55 PM 0

Sportingbet “I Bet You Don’t Skip” Digital Campaign Wins 2017 Bookmark Award

A Youtube preroll ad campaign (and a supporting TV ad), which I conceptualised, wrote and directed for Sportingbet, picked up an award for “Innovative Use

February 28, 2017 news, writing
Protest Sign 2

Why it’s Not OK to Post Upsetting Garbage on Facebook

“It’s MY profile”, you say? “I’ll say what I want”, you say? No, it’s not. And no, you won’t. Because you’re in public. So have

February 03, 2016 opinion, writing
Jack Parow 0

“Blitzboks, South Africa’s #GotYourBack” Good-luck Video (by HoneyKome)

To wish the Springbok Sevens Team good luck as they embarked on the final few legs of the 2014/2015 HSBC World Sevens Series, SARU tasked

August 26, 2015 news, writing
Sportingbet TVC 1

Sportingbet TV Ad Campaign, by Gord Laws (for HoneyKome Agency)

This month, Sportingbet South Africa released a series of TV commercials to be flighted across the Supersport channels. I’m very proud to have conceptualised and written

August 24, 2015 news, voice-overs, work, writing
Screenshot of Regus connect Website with Freelance Blog by Gord Laws 0

My Guest Article at Regus Connect: “8 Little Things That Keep Clients Loving You”

I was recently invited by UK-based freelance hub, Regus Connect, to write a guest article for their industry-related blog. They’d seen my recent “How To

June 18, 2015 news, writing
Derailed train 7

Inside the Obese Mind: Anatomy of a Relapse

I’m spreading Butro onto a corn cracker in rushed, trembling panic. It’s a finely poised balancing act. I have to achieve a relatively even coverage

June 13, 2015 weight-loss, writing
He-man whooping Skeletor's ass 0

How to Rule at Creative Freelancing: 34 Hard-earned Tips

To hell with clickbait. This, right here, is an old-school, comprehensive, in-depth feature article, based on a whole bunch of hard-earned experience. SEO be damned. This

May 11, 2015 opinion, writing
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