Winnie the Pooh, bees, hive and honey. A metaphor for the independent advertising specialist and the advertising agency model
Gord Laws is an independent Creative Consultant, advising on brand strategy, positioning, content conceptualisation, creative direction and copywriting. Gord's won awards in advertising and journalism. He's also a professional voice-over artist, co-owner of Hailstorm Radio-Advertising Agency, a tattoo collector, and in 2009/10, he lost 67kg.