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2019 HSBC Cape Town 7s Campaign a Blazing Success!
March 5, 2020I headed up last year’s 7s campaign for the fifth time in seven* years, and it was bigger, better and…
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How to work out what you should charge as a freelancer
March 3, 2019First of all… Don’t be sorry. It’s okay to want to earn a decent living. You’re worth it. If you…
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Business Day “Understand Your Country” TV-ad Campaign, written by Gord Laws
December 19, 2018I’m exceedingly proud to have conceptualised and written these three TV ads for Business Day in 2013. Together with my…
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#NotAskingForAnything campaign for Cipla
October 19, 2018A campaign that I conceptualised, creative-directed, and wrote for Cipla’s CSI division – The Cipla Foundation – during 2016, whilst…
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Hiring Independent Advertising Specialists: Skip the Hive & Go Straight to the Honey!
October 31, 2017Starting this article, I wanted to begin by saying that “specialised, experienced advertising/content consultants are the future”. But, in truth,…
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Our “Good Luck” Video from the Springboks to the 2016 SA Olympic Team Goes Seriously Viral!
August 1, 2017A million views in five days! SA Rugby asked us to create a message from the Springboks to the 2016…
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Sportingbet “I Bet You Don’t Skip” Digital Campaign Wins 2017 Bookmark Award
February 28, 2017A Youtube preroll ad campaign (and a supporting TV ad), which I conceptualised, wrote and directed for Sportingbet, picked up…
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Sportingbet “There’s No Better Feeling Than Being Right” TV Ad Campaign
August 24, 2015This month, Sportingbet South Africa released a series of TV commercials to be flighted across the Supersport channels. I’m very proud…
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My Guest Article at Regus Connect: “8 Little Things That Keep Clients Loving You”
June 18, 2015I was recently invited by UK-based freelance hub, Regus Connect, to write a guest article for their industry-related blog. They’d…
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How to Rule at Creative Freelancing: 34 Hard-earned Tips
May 11, 2015To hell with clickbait. This, right here, is an old-school, comprehensive, in-depth feature article, based on a whole bunch of hard-earned…
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Hailstorm Radio Advertising Specialists: we are live!
May 11, 2015This proud announcement is actually five months overdue. But, in my defence, we have been busy. Which is a good…
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Business Day “Understand Your Country (Or Lose It)” Campaign Nabs 2014 Silver Loerie
September 23, 2014I’m very chuffed to report that the “Understand Your Country” three-TV-ad campaign that I wrote for Business Day during 2013 has been…
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Toon: “Threecan” & “Nake” by Gord Laws (2013)
June 15, 2014I really enjoy drawing critters. They pop into my mind and I need sorta “release” them by banging them out…
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Gord Laws (Lovingly) Parts Ways With OwenKessel. Gun Now For Hire
May 1, 2014After two great years working with the good people of OwenKessel, Creative Director and Head of Copy Gord Laws has…
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Gord Laws Discusses OwenKessel & the FHM Ad Account on Adlip
December 19, 2013Adlip is a site that discusses and analyses the SA Advertising Industry. They interviewed me about my role at OwenKessel, our advertising…
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Toon: “Advertising Robot” by Gord Laws (2013)
December 10, 2013A little toon I drew after a particularly rough deadline recently: A robot that produces emotions on demand. People in…