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Sportingbet “I Bet You Don’t Skip” Digital Campaign Wins 2017 Bookmark Award
February 28, 2017A Youtube preroll ad campaign (and a supporting TV ad), which I conceptualised, wrote and directed for Sportingbet, picked up…
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Amstel Lager South African Return, Brand Relaunch and Social Media Launch
December 20, 2016I’m really glad to have recently rediscovered some of this work on an old hard drive, even though I would…
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“Day in the Life” Ad-spend showcase video for Converse SA
March 18, 2016A project that I conceptualised and creative-directed for Converse, whilst working at HoneyKome in 2015. Converse SA wanted an interesting…
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Gord Laws: Voice of Gumtree’s “Braaian Webber”
September 16, 2015Meet “Braaian Webber”; a “schweet South African boytjie” of a braai, longingĀ for the spark to be put back into his…
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“Blitzboks, South Africa’s #GotYourBack” Good-luck Video, for HoneyKome
August 26, 2015To wish the Springbok Sevens Team good luck as they embarked on the final few legs of the 2014/2015 HSBC…
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Sportingbet “There’s No Better Feeling Than Being Right” TV Ad Campaign
August 24, 2015This month, Sportingbet South Africa released a series of TV commercials to be flighted across the Supersport channels. I’m very proud…
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My Guest Article at Regus Connect: “8 Little Things That Keep Clients Loving You”
June 18, 2015I was recently invited by UK-based freelance hub, Regus Connect, to write a guest article for their industry-related blog. They’d…
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How to Rule at Creative Freelancing: 34 Hard-earned Tips
May 11, 2015To hell with clickbait. This, right here, is an old-school, comprehensive, in-depth feature article, based on a whole bunch of hard-earned…
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Hailstorm Radio Advertising Specialists: we are live!
May 11, 2015This proud announcement is actually five months overdue. But, in my defence, we have been busy. Which is a good…
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“Blitzbok Sevens Tournament” TV ad by Love Digital (written by, and starring, Gord Laws)
January 26, 2015When budget is limited and you need to make a TV ad for a beloved national team, there’s only one…
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Business Day “Understand Your Country (Or Lose It)” Campaign Wins 2014 Silver Loerie
September 23, 2014I’m very chuffed to report that the “Understand Your Country” three-TV-ad campaign that I wrote for Business Day during 2013 has been…
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Gord Laws Archive: “King of the Fat Guys” (Men’s Health), 2013 PICA-Award Winner
August 24, 2014When I lost more than 65kg in 14 months during 2009/10, the process was as intense emotionally as it was physically. When…
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Gord Laws Archive: Interview with Jonathan Davis (2008)
June 2, 2014There are several good stories that have their origins in the night of Coke Fest, 2008. This Q&A that I…
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Gord Laws Archive: Interview With Corey Taylor (2009)
May 31, 2014This was an incredibly rad interview, and definitely one of my most memorable ever. I got to interview Corey Taylor…
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FHM is Dead. Long Live FHM!
April 11, 2014I suppose we all knew the day would come sooner or later. And by “we”, I don’t only mean the…
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FHM’s “The Break Up” TV ad, with OwenKessel
December 19, 2013This is a really exciting piece of work for me. As you may know, or have read in the About…
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Pica Awards 2013: Gord Laws Wins “Health & Wellness” Category
December 11, 2013The annual Pica Awards (referred to, somewhat optimistically, by some, as “the Oscars of the SA Magazine Industry”) were held…